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The company’s future is androgynous

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The continuing struggle of women trying to reach, elbowing fatigue, equality with men in the competitive business environment, it seems to get a nice helping hand thanks to the proposal made by Andrea Granelli, innovation expert, and Odille Robotti in an article published from Harvard Business Rewiw Italy. According to the two authors is now time to think of a androgynous company where male and female rocker, and are based in a new genre. Grains and Robotti depart from analyzing the cultural characteristics that apply in the business world. According to the two experts leadership in companies still stereotypically male characters: in fact are awarded the so-called agentiche typically male characteristics such as assertiveness, strength, ability to dominate. In this mix historical and cultural factors. They state that “probably this fact is due to the historical dominance of the male gender in organizations that led to post items related to it and known. Suffice it to say that one of the cultures that has most influenced the world organization is the military: from Sun Tzu to Clausewitz, through Machiavelli. The language organizational recalls often, directly or indirectly, the war (eg attack competitive price war, take-over, action plan, etc.). ”

Significant meeting held on June 23 on the company androgynous. On stage three brilliant orators and competent in meeting a large and very interested. The speakers, Patrizia Grieco, President of Enel, Camillo Candia, CEO of Zurich Insurance, and Andrea Granelli same, have faced in a free and unprejudiced the problem underlining the argument that organizations that want to start a new balance of generative and expansive must seriously rethink gender issues, and in particular to the presence of women within it. But the key used hitherto, that essentially quantitative, is not really appropriate. We should take a step further and make the females, but their essence and nature (the “feminine”) are imposed in the organization, and not in conflict, but in creative synthesis with male characteristics. Just so you can give life to a dynamic and “generative”. According to the authors: “You have to balance and integrate the two vital principles: masculine and feminine. If there is no integration and hybridization between the two worlds, the female component is a monad, a totem, an Indian reservation. “

But what are the intrinsic characteristics of the “feminine” according to the authors?

  1. To accept (the seed, the children, the elderly), care for and protect “at all costs” who has accepted (in his belly, in his house, under his protection), always knowing intercede;
  2. Be fertile and generative having the foresight refusing to reap the benefits immediately;
  3. Being able to work constantly and tirelessly every day, both in conditions easier than in more hostile;
  4. Being capable of true intimacy (beyond sexuality), it has a full and natural corporeality, in all its manifestations: gives warmth and contact, but he knows he may set his loving gaze and intimate even in suffering;
  5. Handle with practical wisdom and the domestic economy, both things and relations, ensuring every day and in every condition a meal and knowing survive in extreme conditions, and not only thanks to the courage (but also to a “ingenuity of the newspaper ».

Women also tend to adopt a more democratic and participatory than the one chosen by men. “One possible explanation is that the aspects of the negotiating style participatory require more interpersonal skills, size against which women would be an advantage. Some studies show that the fewer you have, the more it tends to adopt an autocratic style and to be dogmatic (Rosenthal, Hall, DiMatteo, Rogers & Archer, 1979). According to this view, women “could afford” to be democratic leaders because of their social skills. ”

Finally, evidence emerging from studies on the topic of leadership is that the female is excellent. “In seven dimensions (energize, align, orient the outside, expressing emotional intelligence, reward and give feedback, build the team, be persistent) evaluators of both kinds were unanimous in judging the top women. In two dimensions (empowerment of employees and global mindset), women were equal to men. In one case, the ability to articulate and communicate a vision, women have received less. ” This means that “women can be perceived better leaders or equal to men, as long as the assessment is guided by a structured instrument. What happens when instead operate prejudices and stereotypes instead is sometimes another story. “

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